Study: loyalty to the phones " iPhone " the highest among the various smartphones
https://walkprod.blogspot.com/2014/03/study-loyalty-to-phones-iphone-highest.html
A study , conducted to measure the loyalty of users to their smartphones , for the enjoyment of an angel
phones " iPhone " the highest rate of loyalty to their phones produced by the company "Apple" , a comparison between the users of phones of other companies .
The study , conducted by WDS on a wide range of smart phone users , that a large proportion owners phones " iPhone " showed the ability to buy the latest models of phones produced by the "Apple" without the intention to move to another company .
The study confirmed that 76% of owners of phones " iPhone " replaced during the past year their smartphones latest style of the production company "Apple" , which is the highest percentage of mobile users for companies such as " Samsung " and " LG " and " Nokia " .
The study added that the proportion of owners of mobile " Samsung " Smart who have changed their phone to the latest model from the same company , or have shown their ability to do so , have dropped by up to 58% only .
The continued decline in the percentage of loyalty among owners of smart phones to other companies , which amounted to 37 percent for users of phones " LG " , and 33 percent for users of phones , " Nokia " , and 30 percent for users of phones , " HTC " .
A study company analyzes , a subsidiary of " Xerox " , that the ratio of the rate of loyalty has reached 24% of mobile users " Sony " smart , and 22 % among mobile users , " Motorola " , and 21 % among mobile users , " BlackBerry ."
The study has concluded that on the basis of its analysis of a poll of three thousand users of smart phones in three different countries are America , Britain and Australia .
It is noteworthy that this study comes contradictory to another study announced by the Corporation Brand Keys, which are issued index loyalty annually to consumers , several months ago , which confirmed that " Samsung " topped the category of mobile phones for the past year , followed by the "Apple ", which was , leaders until 2012, then " LG " .
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